4 Insights to Incredible Hawaii Website Maintenance

Hawaii website maintenance

If you have Hawaii website maintenance on your to-do list, you came to the right article. At Myna Marketing, we believe that keeping your website running smoothly can make or break your business… but there are things you have to know first. Recently, we talked about the eleven ways search engine optimization in Honolulu wins every time.

As a business owner, you already know how big a difference having a website can make for your success. Without a website, people struggle to find you. But a quality website connects your customers’ problems with your powerful solution. Your website functions like your storefront in the digital marketplace.

That being said, your website doesn’t work as well as it could. That may sound presumptuous, but we’ve seen it happen over and over again: Businesses don’t invest in Hawaii website maintenance, so after enough time, the website slows down, doesn’t target their audience well, or crashes altogether. You could try to fix it, but let’s face it: You’ll probably spend more time, money, and energy than you have… and your website won’t be much better at the end of it. Before you know it, you lose traffic, customers, revenue, and finally, your company.

So, we’ll ask the big question: Why does Hawaii website maintenance matter so much?

Also Read: You Need These 7 Business Website Tips in Hawaii Right Now

Why Hawaii Website Maintenance Matters… More than You Think!

Let’s be honest with ourselves: Websites break all the time. Even if a web designer builds the most stable, secure, and beautiful website the internet has ever seen, something will eventually go wrong  and bring it to a screeching halt. That’s the nature of web design—no matter how skilled a designer it has. In fact, any good web designer understands the importance of Hawaii website maintenance.

Think of every website you visit on a daily basis. Have a list in mind? Those websites stay running because someone maintains them. Otherwise, you’d run into buggy and crashed websites almost every day. Your website needs the same thing. Hawaii website maintenance makes the difference between gaining new customers and breaking revenue records… or crashing and burning. Having a well-maintained website also separates you from your competitors. If your customers know they can rely on you above the other guys, they’ll pick you every time.

That begs one final question: How do we find Hawaii website maintenance that works?

Also Read: How to Make Your Website Apocalypse-Proof

How to Maintain Your Website the Right Way

Hawaii website maintenance doesn’t have to be complicated. Check out these four nonnegotiables for keeping your website up and running:

1. Update Regularly

One of the easiest ways to crash your website involves not updating it properly. As soon as a new version comes out, the old version can introduce bugs and errors into your website. Ask yourself: Does all my software use the latest version? Are all plugins up-to-date? Many platforms like WordPress and other website builders automatically update their core files, but maintain good practice by verifying on a regular basis.

Hawaii website maintenance

2. Ensure You Can Handle Traffic Spikes

Another common cause for website crashes includes sudden traffic spikes or fluctuations. Let’s say your website gets popular, so a thousand people visit your site at once… but your web host can only handle a few hundred at a time. The result? Your website crashes, and everyone who tries to access your site gets a “404 error” message. Make sure your Hawaii website maintenance means making sure your website can handle plenty of traffic at any time. 

3. Back-Up Your Data

If there’s anything I would tell my younger self, it would be this: Back-up your data! I can’t tell you how many times I almost lost all of my precious data because I didn’t physically back-up everything. It only takes one accident to lose everything you’ve built and ruin your business. So, whenever you perform your Hawaii website maintenance, back-up your most crucial files.

hawaii website maintenance

4. Secure Your Website

As everything becomes more cloud-based, cyberattacks have become more common. Our data sits more exposed to hackers than ever, which includes our websites. Your website is an easy target for malicious actors who can steal valuable information about your business. So, make sure your website (through your web host) uses adequate security for your website. Check every day, and don’t leave anything to chance.

BONUS TIP: Hire a Professional to Do It!

We understand that performing Hawaii website maintenance doesn’t make sense for many business owners. You have more than enough to do, let alone make sure your website runs smoothly and won’t get attacked. That’s why we’re proud to help business owners do website maintenance the right way. We optimize their website maintenance, while they get to focus on running their business and making a profit. Win-win!

If that’s you, don’t worry about trying to implement all this yourself. At Myna Marketing, our goal is simple: Make your website bullet-proof and help you break revenue records. If you want to learn more about our award-winning method, reach out now!

Further Reading: Top 10 Maui Advertising Strategies for Growth

Photos Courtesy of Kush Dwivedi, Jacek Dylag, and FlyD